Finding opportunity in adversity – Lessons for Budding Entrepreneurs

[May 2014, Cape Town] Adversity is something none of us likes to think of, but in a moment one situation can change our entire lives. While insurance companies maximise the reality of this eventuality, most people are still completely blind-sided when adversity hits them. As a result, the obvious by-products of experiencing misfortune can be depression, a complete lack of self-esteem and even financial loss.

Whilst all of the above are very evident across South Africa in the unemployed sector of the population today, there is the occasional diamond in the rough that shines out of a seemingly dark and hopeless situation to just encourage and give back that glimmer of hope that gives budding entrepreneurs an example to glean from.

It is for this reason that the Teen Entrepreneur Foundation of South Africa has created the Awaken the Giant in you breakfast series. The breakfast series aims to showcase the stories of successful South African’s and allow them to share their experiences and life lessons with learners, their parents and organisations wishing to support the development of entrepreneurs.

The next event in the series will take place on Thursday, 22 May 2014 at the Townhouse Hotel, Cape Town at 08h30. Martin Brown CEO of Radical Holdings and professional business speaker will share his journey of overcoming obstacles after being injured in a diving accident. He used creative thinking and his collective experience to change his own life and the lives of others, which kick-started him into a flourishing business.

“Every entrepreneur, young or old will face and have to overcome adversity at some stage of their business journey,” says Lydia Zingoni Founder and Director of the SA Teen Entrepreneur Foundation. “We want to inspire our youth, from a young age that it is possible to overcome and flourish,” she continued.

Teen Entrepreneur Foundation which was started in 2010 exists for the sole aim of instilling a culture of entrepreneurship in teenagers in South Africa.

Come and be inspired by Martin’s entrepreneurial journey and connect with like-minded individuals from government and business entities to fast track your dreams and ambitions.

The event is open to youth, their parents, teachers, community leaders, government departments, particularly those who are tasked with child development and the business community.

Tickets cost R150.00 and bookings for the breakfast can be made on-line at or at

For more information about the breakfast contact Nadia Snyders on 021 447 6183 or

RELEASED BY Stacy De Villiers
Gecko Connect
061 448 6433/

ON BEHALF OF SA Teen Entrepreneur Foundation

More about SA Teen Entrepreneur Foundation

SA Teen Entrepreneur Foundation is a registered NPO Trust. The vision of the Foundation is to cultivate and promote the entrepreneurial spirit in all our teenagers through seminars, workshops, conferences and exhibitions. Teen Entrepreneur main target audience is schools, Universities, Churches and Youth Centers.

The organisation is based in Cape Town facilitates engagements across the country

About Martin Brown
Martin was born in Cape Town on February 1971, South Africa. During school Martin was an absolute sport fanatic. His interests after high school led him into the mechanical engineering field and thereafter, into nursing and the emergency medical field. In his second year of medical studies, Martin was injured in a diving accident, leaving him paralysed from the neck down, which forced him to explore other avenues within his abilities.
He is the CEO and Founder of Radical Holdings (PTY) Ltd t/a Radical Mobility, the top designers and manufacturers of power wheelchairs in South Africa. In the past 9 years the company has grown tremendously and supplies international markets.

Martin has won numerous awards such as:

  • Finalist for the Industrial Category in the 2013 Africa SMME Awards Competition
  • Sanlam / Business Partners Entrepreneur of the Year® 2012 Finalist
  • SEDA Most Promising Entrepreneur with a Disability – 2011
  • SEDA Most Promising Job Creating Entrepreneur – 2011
  • INSETA National Disabled business leader | 2011
  • Sanlam and Business Partners Entrepreneur of the Year 2010 SME Award | 2010
  • Provincial Colours for Athletics | Amateur Athletics Association of South Africa | 1990
  • National Colours in Acrobatics |
  • Acrobatic Federation of South Africa | 1992 – 1997

Author: PR Officer

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