Syntech addresses the Online-shopping “Pain Points” of customers!

With e-commerce booming in the South African markets, more and more organisations are offering e-commerce to their clients. The increase in e-commerce is mainly due to the safety procedures, ease of purchasing online and a busy lifestyle. However, some companies are not selling as much as they would like to.

“Online shopping is definitely on the increase, but while 43% of sales are influenced by online, actual online sales account for only about 9% of retail.” was the key message from Jim Mason, Executive Director of Strategy and Insights at Razorfish UK at the EMEA Summit.

It’s still an impressive figure but it just goes to show that there is huge room for improvement. It’s not about the tech, it’s about enabling the relationship with the customer and meeting those basic human needs.

So what are some of these “Pain Points” and how does Syntech address these issues?

  • It’s complicated
  • What about safety and security
  • Not enough product information
  • Losing that personal touch

Syntech gives their Resellers ease of purchase, and ensure all their Resellers that they will not lose the personal interaction that they have experienced in the past.

All of the detailed product information is freely available on our website but pricing and ordering functionality is restricted exclusively for our Resellers.

It’s important to us that our Reseller network is protected and that all business is channelled through partners which is why we don’t share any pricing to the public. Our online portal offers live stock information, competitive pricing and a secure platform that empowers our Resellers to deliver more value to their customers.

Syntech saves you precious time

Syntech is proud to offer their loyal resellers the opportunity to purchase online. Today’s society is always busy, knowing that time is money and that every second counts. Syntech’s Resellers can now purchase items in the safety of their own office or store. Never missing a sales opportunity and as a result avoiding wasting precious time.

Syntech offers a Safe and Secure purchasing environment

If security is the main reason for avoiding purchasing online, then we’ve got news for you. Syntech offers a safe and secure online purchasing process, via EFT, credit card or via account. Syntech’s online store is available 24/7. In addition to online sales, you will receive sound after sales service and customer service.

Syntech’s Website offers detailed Product Information

Detailed product information, case studies and marketing material, is shared freely with our Resellers in order to add value to the channel.

Once our Reward Programme is established, resellers will receive unique special offers and special pricing offers exclusively available online.

Syntech keeps it personal

If you need to speak to someone at Syntech, know that you have your own dedicated account manager to ensure accountability and personal interaction. Our product specialists work closely with Resellers to develop solutions that assist with the sales process.

End users browsing our site are able to buy products they like through Syntech’s unique “Buy now” functionality which redirects the user to the online store of one of the Resellers that are participating in the program. If you are Reseller with an online store and would like more information about the program click here…

Author: PR Officer

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